Coca Cola launches ‘Kanchu Pack’
Coca Cola launched the latest and smallest version of the famous carbonated drink. The new “Kanchu Pack” comes in a
Diminishing returns in TVC advertising; Need for unorthodox creativity
Rapid pace of urbanization and industrialization has led to an exponential growth in most corporate and manufacturing industries. This has
Influencer marketing on the rise; Celebrities losing their value?
The modern era of digital technology has seen pervasive use of social media platforms like Facebook, Instagram, YouTube, TikTok and
Personification of a Visionary! CEO Roshan Kumar Neupane
Banking sector has, for long, relied on traditional TVC ads for branding and marketing. While the digital revolution has made
Sagarmatha Cement’s quality in question!
A product of Ghorahi Cement Pvt Ltd., Sagarmatha Cement, raised a serious concern challenging its quality standard. A resident of
Vishal Group announces a new brand, Yeti!
Yeti Brewery, the subsidiary company of Vishal Group, extended its beer segment with a new brand, Yeti. The first beverage
Crypto trading; Lethargy or ineptitude of the Nepalese bureaucracy?
The confusion seen in the Central Bank and Finance ministry of Nepal has become a laughing stock. Just after a
Cadbury’s new campaign urges you to disregard Cancel Culture
In the present day of woke politics and ‘cancel culture’, ideological fanatics are easily triggered by the ‘apparently provocative’ contents
Adidas ‘bares it all’ to promote its new bra line
Adidas has chosen to ‘bare it all’ in order to promote its bra line. In a controversial twitter post, Adidas
Get your McDonald’s order in the virtual world and eat in real life.
McDonald’s is diving into the metaverse scene. The world’s largest fast-food restaurant chain has filed a trademark to set up
